Couch Potatoes and Culturally Creative Values
Netflix® has a new service, Watch Instantly®. It allows members to browse thousands of movies and TV shows, click on one, wait less than a minute, and watch the show directly on their computer screen. Later this year, a Netflix deal with LG - to offer a set-top box - will allow their members to view these videos on TV screens–with perfect HD clarity. It‘s the ultimate service for couch potatoes.
What does this have to do with MiracleMind? Everything. To ’watch instantly‘ is what MiracleMind is all about … watch instantly, learn, grow and change on your own clock and at your own pace.
Netflix and Blockbuster are for typical consumers, for those who are largely drawn to what our culture and society have to offer. But, sooner or later, the couch potato has to get off the couch. He needs a new or better job. She needs to help her kids in school. The doctor says, "change your diet and habits to prevent a heart attack or diabetes". Enter MiracleMind. Using the same TV-style viewing, the same computer, and the same Internet, the couch potato begins to grow toward a culturally creative lifestyle.
At least once or twice in a lifetime, everyone makes some big change – starts a career, gets married, retires and starts a new life after the kids grow up. Some do it much more often … lifelong learners, entrepreneurs, and those who strive to excel in everything they do.
’Cultural Creatives‘ are a well-defined demographic; people who tend to gravitate toward progressive values and a solutions-oriented approach to life and daily living. They number nearly 60 million people in the U.S, with another 60 million in Europe. Described quite accurately at www.LOHAS.com, these tens of millions of motivated consumers include many related sub-groups. Here are just a few:
- Baby-boomers saving for retirement or their kids‘ college, or those with enough money, deciding how best to fully enjoy their retirement years - in a state of vibrant health.
- Parents motivated to help their children excel, not just academically, but emotionally, physically and spiritually as well.
- People who want to get healthy, and stay that way, can receive timely inspiration and training.
- People who face challenging illnesses can access a wide range unbiased facts regarding healing and prevention–without the influence and agenda of corporate sponsors.
- People looking to start their own business will have the tools they need to be one of the 20% who survive and thrive, not one of the 80% who‘s businesses don‘t make it.
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